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AcuraCommission, 2024

ADX

“Something for Everyone.”

Collaborating with MullenLowe, we crafted a journey through worlds of culture, technology, fun and performance to showcase the dynamism of the new Acura ADX.

We created x-ray techniques, abstract landscapes, fluid dynamics and iridescent materials to craft five unique worlds for the ADX to inhabit.

ClientAcura
AgencyMullenLowe US
RoleDesign, direction & production
ArtistsShane Griffin, Mohamed Hejair, Nayan Bodawala
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Development
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